Funnel Leakage Scan – Sinera Sales Lab
Sinera Sales Lab Main Site

Your deals aren’t being lost.
They’re leaking.

Your pipeline looks healthy. Stages move. Forecasts get updated.

But revenue still doesn’t show up.

That’s not a pipeline problem.

It’s leakage between stages—where deals appear to progress, but never actually advance.

We identify exactly where that happens—and prove whether it’s structural.

Lead Qualified Proposal Closed Won Revenue Leaking at Every Stage
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In most CRM-driven sales systems:

Deals advance without real progression

Commitment signals appear late

Stages move faster than behaviour supports

Forecast confidence is injected manually

These conditions should not exist in a structurally sound system.

If they do, revenue is leaking—even when pipeline looks healthy.

Funnel Leakage Scan

£1,500

A fixed-scope diagnostic that quantifies exactly where revenue disappears across your pipeline.

This is not a review

This is not optimisation

This is not advice

It is a diagnostic judgment.

What We Examine

  • Stage progression vs actual deal behaviour
  • Timing and presence of commitment signals
  • Opportunity movement patterns
  • Mismatch between pipeline velocity and reality

What You Receive

  • Quantified leakage exposure
  • Concrete examples from your own deals
  • Clear confirmation: structural issue or not

What This Is Not

  • No CRM optimisation
  • No configuration advice
  • No implementation support
  • No playbooks or frameworks

Outcomes

Every engagement results in one of three outcomes:

Stop

The symptom is isolated or not structurally meaningful.

Reframe

Expectations are misaligned; the system is not the issue.

Escalate

Structural uncertainty exists and cannot be resolved at symptom level.

Escalation is a decision—not a pathway.

This diagnostic is informed by recurring patterns identified through Sinera’s Deal Autopsy and System Autopsy analyses.

These patterns reveal where revenue systems fail—not in theory, but in practice.

Who This Is For

This diagnostic is appropriate if:

  • Your pipeline looks healthy, but revenue is inconsistent
  • Deals slip without clear explanation
  • Forecast confidence appears late or is adjusted manually
  • CRM data exists, but trust in it is low

If the structural cause is already known, this diagnostic is unnecessary.

How It Works

  • No preparation required
  • No workshops
  • No stakeholder alignment

You provide access. Sinera performs the analysis. You receive the findings.

Run Funnel Leakage Scan

If structural uncertainty remains after this diagnostic, deeper diagnostic judgment may be required.

This is determined only after the scan.